AYSO REGION 677 PARTNERS WITH POSITIVE COACHING ALLIANCE
Focuses on winning and life lessons for youth athletes
June 24, 2009 Canyon Country, CA – AYSO Region 677 has established a partnership with Positive Coaching Alliance (PCA) to ensure a positive, character-building experience for all youth athletes in AYSO Region 677 programs. PCA (www.PositiveCoach.org), a Stanford University-based non-profit organization, conducts workshops for coaches, organizational leaders, and parents involved in schools and sports organizations serving five-to-18-year-old athletes. PCA also provides workshops for high school athletes.
“Working with hundreds of youth sports organizations around the United States, PCA has developed practical tools and guidelines to help youth athletes, their coaches and parents get the most out of sports,” said Mark Hovis, Area Director for AYSO in Santa Clarita. “We recognize the tremendous opportunity for character-building sports offers for today’s youth, so we are embracing PCA’s Double-Goal Coach™ model, where winning is one goal and teaching life lessons is the second, more-important goal.”
“We are delighted to partner with AYSO Region 677” said PCA Executive Director Jim Thompson. “Together, we’ll strive to help their youth athletes take a positive approach to pursuing victories in athletic competition and in life.”
The workshops are scheduled to begin in August. For information about the dates and locations, please contact Mark Hovis.
About Positive Coaching Alliance
Founded as a non-profit within the Stanford University Athletic Department in 1998, PCA has the mission of “transforming youth sports so sports can transform youth.” To that end, PCA has conducted roughly 5,000 live group workshops nationwide for more than 200,000 youth sports leaders, coaches, parents and athletes. Workshop attendees have helped create a positive, character-building youth sports environment for more than 2.2 million youth athletes.
PCA trains Double-Goal Coaches®, whose first goal is winning, and whose second, more-important goal is teaching life lessons through sports. This coaching method takes its name from “The Double-Goal Coach,” a book by PCA Founder and Executive Director Jim Thompson.
PCA’s partnership network includes more than 1,100 youth sports organizations, cities and schools. In 2008, PCA will conduct roughly 1,500 live, group workshops across the U.S., while assisting thousands of other individuals via online workshops at www.PositiveCoach.org.
PCA has the support of elite coaches and athletes including Los Angeles Lakers Head Coach Phil Jackson as PCA National Spokesperson. Our National Advisory Board comprises luminaries from the worlds of academia, business and sports. Some of the PCA National Advisory Board members include NBA and NCAA Champion Coach Larry Brown, former senator Bill Bradley, NFL Hall of Fame Member Ronnie Lott, Olympic Gold Medalist in Swimming Summer Sanders, University of North Carolina Men's Basketball Retired Head Coach Dean Smith, Cy Young winner Barry Zito, and Kansas City Chiefs Head Coach Herm Edwards.
About American Youth Soccer Organization Region 677 (Canyon Country, CA) Our mission is to provide quality youth soccer programs where everyone builds positive character through participation in a fun, family oriented soccer environment..
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For more information about AYSO Region 677, please visit www.ayso677.org
Everybody Plays